Talkwalker for Media

Anticipate consumer trends to craft content that truly resonates with your audiences.

Gain unparalleled insights into shifting consumer preferences, to develop compelling narratives that stay ahead of the curve.

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Quantify the impact of your marketing endeavors with precision and clarity.

Track brand sentiment, and optimize your strategies to maximize ROI with data-driven decisions.

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Benchmark your performance against your competition.

Identify what’s working, and what’s not working for your competitors to make informed decisions on our actions.

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Measure all of your linear and streaming programming.

Understand the efficacy of the social content investments you are making to engage with your program audiences across the biggest social platforms.

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Real-time Social Listening with Talkwalker

Real-time trends

Stay relevant with real-time trend analysis to better understand your audience.

Talkwalker is the best Social Listening platform available in 2024 FY 2025-2

Advanced Demographics

Evaluate your audience based on advanced demographic segmentation, to understand and deliver to their interests.

Social Content Ratings®

Measure social engagement & video performance with the solutions trusted by the world’s best sports brands.

Work with experts

We understand the complexities of the media industry, and we are here to provide your team the specialized solutions to meet your exact needs.

Understand the competition

Identify what’s working, and what’s not working for your competitors to make informed decisions on our actions.

Engage the fans

Engage your superfans online, and build loyalty by leveraging the positive sentiment around your brand, products and services.

Multi-Media Brands

Track earned measurement: Gain insights into organic conversations, competitive analysis, and sentiment.

Social Listening: Leverage AI-powered Conversation Clusters, sentiment analysis, and custom filters for streamlined workflow and data analysis.

Television Networks

Understand the sentiment around programs, audience resonance, and trend spotting.

Social Content Ratings: Benchmark social performance around programming and talent accounts.

Streaming Platforms

Benefit from Talkwalker's affordable solutions, including Social Intelligence and Social Content Ratings, for social benchmarking.

Benchmark Partner Performance: Benchmark the performance across the US and European marketplaces, and track fan sentiment around them to tell powerful stories around your campaigns

Online and News Media

Use Talkwalker to tell macro and micro stories.

Be an Insights MVP: With Talkwalker you are offering the most valuable insights, both quantitative and qualitative, powered by Next Gen Social Listening.

Flexible Measurement Windows

Social Content Ratings (SCR) is the only social measurement solution that measures programming across its most important windows, providing our clients maximum reporting flexibility.

Linear

Leveraging Nielsen Gracenote data, SCR delivers standardized episode-level measurement of the social engagement and video views when programming airs across broadcast or cable enabling our clients to easily benchmark their performance across network types, dayparts, or program types/genres.

Premiere

A primary focus of a network’s social strategy is around their new and returning premieres. SCR’s Premiere Performance, also leveraging Nielsen Gracenote data, delivers apples to apples comparability around pre- and post-premiere windows for all new and returning broadcast, cable and streaming series, specials and feature film premieres.

24/7

Social doesn’t sleep so neither does SCR. SCR’s 24/7 measurement window delivers the complete aggregate engagement and video views for all broadcast, cable and streaming series programming whether it’s in season or not.

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Learn more about Social Content Ratings.

Talkwalker for Media Brands

Stay relevant, every moment

How you’ll use Talkwalker