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- Little Red Book (Xiaohongshu)
Little Red Book (Xiaohongshu)
Little Red Book (Xiaohongshu) is a Chinese social commerce platform combining content sharing and e-commerce.
Talkwalker users can leverage the Xiaohongshu data add-on to: 1) Monitor brand mentions and sentiment, 2) Analyze user engagement and content performance, 3) Identify influencers and key opinion leaders, 4) Track competitor activity, and 5) Discover trends and popular products.