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How Grubhub listened to customers to deliver excellence
Grubhub's services became an essential lifeline for food delivery when the global pandemic struck. Using consumer insights from social media, they were able to improve and inspire the food experience during a challenging time.
Learn how the Grubhub team:
- Listened to customers to learn their concerns about the delivery process and put them at ease
- Monitored and cheered as New Yorkers dressed up for fancy dinners - delivered to the couch
- Inspired customers to get out of the house and order picnic dinners for pick-up to combat cabin fever