Boom or bust - How top brands are using the power of brand purpose
By bringing your brand purpose to life, you can engage consumers, improve long-term customer experience, and ultimately, boost sales.
In this case study, we look at some of the biggest purpose-driven brands in the world, and the effectiveness of their marketing campaigns. Including:
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How The Body Shop is measuring the consumer uptake of their brand values.
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Which fatal mistake caused Starbucks' recent PR disaster.
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Why Cards Against Humanity are using their purpose to boost their sentiment.
Now’s your chance to become a purpose-led company. Download our case study now.